US lawmakers, in letter, question McDonald’s CEO about algorithmic pricing practices
By Waylon Cunningham Nov 3 – US Senator Elizabeth Warren and four other lawmakers questioned McDonald’s use of algorithmic pricing tools in a letter to CEO Chris Kempczinski, which the lawmakers shared with Reuters. The letter, dated November 2, cites a Reuters story from September 29 that found McDonald’s uses machine learning algorithms to generate what the company calls the “optimal price”…
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